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When Keyword Strategy Starts Failing, Do This Instead

By Kirtan Jobalia July 8, 2025No Comments

Let's get something out of the way: keyword research isn't dead. It still matters. It still guides your content. And it still plays a big role in showing up on…

Featured Snippet Strategies That Still Work in 2025

By Kirtan Jobalia July 3, 2025No Comments

Getting a featured snippet in Google still feels a bit like winning the SEO lottery. One day, your blog post is sitting quietly on page one, and the next, it’s…

Simplify Core Web Vitals Without Code: A Non-Developer’s SEO Guide

By Kirtan Jobalia July 1, 2025No Comments

If you’ve ever opened a Core Web Vitals report and immediately closed the tab out of confusion, you’re not alone. CLS, LCP, FID: It’s like Google invented a new language…

Global SEO Mistakes From Expanding Too Quickly

By Kirtan Jobalia June 26, 2025No Comments

International SEO sounds exciting: new markets, new traffic, more sales. So you launch your site in five new countries, translate everything, and sit back, waiting for the rankings to roll…

How Manual SEO Checks Saved Our Rankings From Dropping

By Kirtan Jobalia June 23, 20251 Comment

Let's be honest: most of us lean hard on SEO tools. Screaming Frog, Ahrefs, and SEMrush, they give us reports, red flags, warnings, and comfort. But what if I told…

Shorter Content, Bigger Wins: The Long Content Myth

By Kirtan Jobalia June 18, 2025No Comments

We've all heard it before, "If you want to rank on Google, write long." Longer content equals more keywords, more backlinks, more time-on-page and higher rankings. Right? Well, not always.…

How Voice Search mobile-first SEO Can Convert Screenless Shoppers

By Kirtan Jobalia June 11, 2025No Comments

You know how quickly voice search sneaks into our lives? First, we were typing. Then we were swiping. Now, we're talking. Whether it's asking Alexa to reorder detergent or telling…

Clusters or Silos? The Content Strategy That Won Us 47% More Traffic

By Kirtan Jobalia June 9, 2025No Comments

You know those SEO debates that just don't seem to end? Content clusters vs. topic silos is one of them. Everyone's got an opinion, but we wanted real answers. So,…

SEO Audit Guide: Step-by-Step for Better Rankings

By Kirtan Jobalia June 4, 2025No Comments

seo audit seo audit guide If your website isn’t getting much traffic from Google, it might need a little checkup. Many websites look great on the outside but have hidden…

Track SEO Success: Key Metrics and Tools

By Kirtan Jobalia June 2, 20251 Comment

So, you’ve done the usual; added some keywords, posted fresh content, maybe even sped up your website. But how do you know if all that effort is actually paying off?…